Application analytics
Cohort Signal Review
Rebuild retention cohorts from raw history and isolate which early behaviours actually predict return—not timezone or identity artefacts.
₩3,450,000 · 3-week study
Retention charts move when SDKs change, clocks disagree, or anonymous IDs merge differently—not only when the product improves. A Cohort Signal Review starts with that boring checklist before any product story.
We rebuild cohort definitions from raw event history, check identity continuity across web and app, and test early-session behaviours against return rates. Sample limits and what the data cannot prove stay explicit.
You leave with a shortlist of behaviours worth protecting, a list of artefacts to stop treating as insights, and handoff notes your analysts can maintain.
Typically included
- Cohort definition rebuild
- Identity continuity checks
- Behaviour predictor shortlist
- Analyst handoff notes